[Accelerating Business Innovation]

Step up, dive in, and take your business to the next level by improving the now, innovating tomorrow and challenging the future.

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About Charge Up Challenge Program

Take Your Business to the Next Level

This City of Sydney initiative is a 10-week program for accelerating business innovation. Designed to charge up your business through innovation and digital transformation.

This program is presented by the City of Sydney and powered by Mo Works. The Charge Up Challenge business innovation program is delivered free, designed to charge up your business growth strategies.

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supporting small business workshop sydney
supporting small business workshop sydney

The
Program

This program will take place over 10 weeks between April to June 2022

Participants will attend three one-day in-person sessions, this includes; 6 (choose from 9 options) hands-on workshops, 3 virtual group sessions, and the final graduation session.

Receive 10 hours of tailored 1:1 coaching, business auditing, discovery and planning sessions.

Register Interest

IMPROVING THE NOW

Discover ways you could take your business to the next level. Accurately identify the tools, technologies, and the mindset to reach your full potential and grow in the midst of a pandemic world.
4 April 2022
10 - 11:30 AM
From Offline To Online
Discovering the potential of digital transformation in business by analysing the bigger picture within the industry. Identify new technologies to improve processes and customer engagement through an effective digital workflow and audit.
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4 April 2022
2 - 3:30 PM
Marketing and Business Tools
Discovering marketing and its components in a mid-pandemic world - an overview to help businesses create strategies/plans to utilise and evaluate the functions of social media platforms, Customer Relationship Management (CRM) systems, and other marketing and business tools relevant to the business.
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4 April 2022
4 - 5:30 PM
Customer Experience and Opportunities
Discovering the importance of having a customer-centric mindset in business by analyzing its impact on long term growth and sustainability. Identify areas in a business that could help strengthen great customer experience that lead to bigger opportunities in the future.
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INNOVATING TOMORROW

It only takes one great idea to change the future. Discover ways to validate your ideas, set strategies and tactics to help your initiative achieve goals and succeed in an international business landscape.
26 April 2022
10 - 11:30 AM
Inclusive Branding and Multicultural Marketing
Access an overview to help businesses research and develop marketing and localisation strategies for international or local ethnic market entry. Discover how to strategically position and brand your business to be inclusive, understanding the 8Ps of the marketing mix.
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26 April 2022
2 - 3:30 PM
Sales Strategy
Access an overview of engaging strategies and tactics throughout the sales process to help businesses achieve their KPIs and plan other areas in their operations to support sales objectives.
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26 April 2022
4 - 5:30 PM
Idea Validation
Access an overview to help businesses establish the right framework to measure the viability of their business ideas. Discover how to analyze the potential impact of an idea in the market and strategically set yourself up for success.
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CHALLENGING THE FUTURE

If there's anything the pandemic has taught us, it's that you always need to be prepared for change. Discover how you can stay ahead of the game and adapt to changes in the industry.
16 May 2022
10 - 11:30 AM
Risk Management
Access an overview of risk identification and mitigation strategies and practices to help businesses be equipped with a coherent approach in planning to reduce and mitigate risks and recover.
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16 May 2022
2 - 3:30 PM
Networking and Stakeholders Strategy
Discover your businesses' potential through a strong network of supporters. Identify business stakeholders and engagement actions to achieve business objectives and optimal relationships.
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16 May 2022
4 - 5:30 PM
Innovation Strategy
Introducing how businesses can effectively utilise innovation and technologies to improve business operations and model by analysing real case studies. Identify opportunities for innovation (externally and internally) to remain competitive by utilising the Business Model Canvas.
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The Details

The Details

How much are the workshops?

This 10-week program is fully funded by the City of Sydney.

What businesses are eligible to apply?

  1. Independent and small-to-medium-sized businesses (less than 200 employees) in retail, food and beverage or tourism sectors. For example, retailers in fashion, furniture, design, art, hair salons, cafes, bars and restaurants, tourism providers or tour operators.
  2. Both bricks and mortar stores and online retail sites are encouraged to apply. For example, online businesses committed to establishing pop up opportunities or bricks and mortar operations in the City of Sydney local area.
  3. Businesses in the City of Sydney local area with a minimum 2 years operating experience, and currently at the growth/scale-up stage.

Businesses that meet the above criteria and represent diverse gender and cultural backgrounds are highly encouraged to apply.

We're also looking for the following:

  • Focused on the future of your industry and excited about the opportunities ahead.
  • Searching for innovative tools, information and technology to grow your business.
  • Bringing consciousness around sustainability practices into your business.

Where are the workshops held?

Venues will be located within or near the centre of the City of Sydney's local government area.

What does the program include?

This program will take place over 10 weeks between April to June 2022

Business owners will attend three one-day in-person sessions, this includes; 6 (choose from 9 options) hands-on workshops, three virtual check-in group sessions, and the final program graduation session.

Participants will receive 10 hours of tailored 1:1 coaching, business auditing, discovery and planning sessions. Choose 2 out of 7 business audit options relevant to your business needs.

The principles presented in the program will be applied to your business through take-home assignments and supported by the 1:1 business consultation and audits.

The topics covered in the program include From Offline to Online, Marketing and Business Tools, Customer Experience and Opportunities, Inclusive Branding and Multicultural Marketing, Sales Strategy, Ideas Validation, Risk Management, Networking and Stakeholder Strategy, and Innovation Strategy.

About MW

About Mo Works

A Melbourne-based creative agency dedicated to empowering those building the future. We deliver digital solutions that spark conversations, create amazing experiences and make meaningful connections.

Learn more
supporting small business workshop melbourne

Ready to Take On the Challenge?

Designed with innovation in mind, this program will charge up your business and take it to the next level.

Register Interest
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